On 15th March 2017, the students of Commerce got a different idea about ‘Marketing’ which went beyond the textual knowledge under the able guidance of the Marketing Maestro- Dr. Ravi Vaidya, an Associate Professor of Marketing in S.R. Luthra Institute of Management, Surat. Dr. Vaidya’s session commenced with the quotes on Marketing from renowned management professionals, applicable to real life situations such as, “Marketing takes a day to learn, unfortunately it takes time to master”.- Phillip Kotler.
He could successfully drill the concepts quoting wonderful examples with which the students could easily relate. The videos and the advertisement-slides made the entire learning capsule not only informative but very interesting as well. He wrapped up the session with a message to the Dipsites- ‘Write Your Future’. Overall the guest left an impact of self dependence and innovation on the young minds.